Birdwatch Archive

Birdwatch Note Rating

2023-12-03 01:24:53 UTC - HELPFUL

Rated by Participant: 255068FF0B7B21411C0F9A6635E10291CDA0AB33F65934E3D9A88BFE11ED5732
Participant Details

Original Note:

The claim big pharma constituted 75% of TV ads in 2020 is false. The pharma industry spends $5-10 billion annually on ads. Media ad revenue in the U.S. is $343.45 billion annually. Pharma accounts for a very small fraction of TV ads. https://www.statista.com/statistics/953104/pharma-industry-tv-ad-spend-us/#:~:text=In%202020%2C%20the%20pharmaceutical%20industry,of%20the%20total%20ad%20spend. https://www.statista.com/topics/5052/television-advertising-in-the-us/#topicHeader__wrapper https://www.fiercepharma.com/marketing/pharma-ad-spending-just-1-year-slow-move-away-tv-and-digital-continues

All Note Details

Original Tweet

All Information

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  • participantId -
  • raterParticipantId - 255068FF0B7B21411C0F9A6635E10291CDA0AB33F65934E3D9A88BFE11ED5732
  • createdAtMillis - 1701566693105
  • version - 2
  • agree - 0
  • disagree - 0
  • helpful - 0
  • notHelpful - 0
  • helpfulnessLevel - HELPFUL
  • helpfulOther - 0
  • helpfulInformative - 0
  • helpfulClear - 1
  • helpfulEmpathetic - 0
  • helpfulGoodSources - 1
  • helpfulUniqueContext - 0
  • helpfulAddressesClaim - 0
  • helpfulImportantContext - 0
  • helpfulUnbiasedLanguage - 0
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  • notHelpfulIncorrect - 0
  • notHelpfulSourcesMissingOrUnreliable - 0
  • notHelpfulOpinionSpeculationOrBias - 0
  • notHelpfulMissingKeyPoints - 0
  • notHelpfulOutdated - 0
  • notHelpfulHardToUnderstand - 0
  • notHelpfulArgumentativeOrBiased - 0
  • notHelpfulOffTopic - 0
  • notHelpfulSpamHarassmentOrAbuse - 0
  • notHelpfulIrrelevantSources - 0
  • notHelpfulOpinionSpeculation - 0
  • notHelpfulNoteNotNeeded - 0
  • ratingsId - 1731088471777792116255068FF0B7B21411C0F9A6635E10291CDA0AB33F65934E3D9A88BFE11ED5732