Birdwatch Note Rating
2023-12-03 12:10:21 UTC - NOT_HELPFUL
Rated by Participant: 049E9E249CF132BD220934A2301413303C9F83D5CC0D861A6488BB5A903CCA42
Participant Details
Original Note:
The claim big pharma constituted 75% of TV ads in 2020 is false. The pharma industry spends $5-10 billion annually on ads. Media ad revenue in the U.S. is $343.45 billion annually. Pharma accounts for a very small fraction of TV ads. https://www.statista.com/statistics/953104/pharma-industry-tv-ad-spend-us/#:~:text=In%202020%2C%20the%20pharmaceutical%20industry,of%20the%20total%20ad%20spend. https://www.statista.com/topics/5052/television-advertising-in-the-us/#topicHeader__wrapper https://www.fiercepharma.com/marketing/pharma-ad-spending-just-1-year-slow-move-away-tv-and-digital-continues
All Note Details