Birdwatch Note Rating
2023-09-26 12:31:50 UTC - HELPFUL
Rated by Participant: 02C32BC07C1BC876C7D707CA9BE099F5E248B96FBB2E3FF489615B6D3E100E34
Participant Details
Original Note:
This is interaction bait. While this hashtag “#BrandedFeatures” does have a special like animation, it is not the one depicted, and it only works for this hashtag. This is click bait - it is intentional like farming to promote views and hence increase their ad revenue. https://business.twitter.com/en/blog/brands-enhance-interaction-with-twitter-branded-features.html
All Note Details