Birdwatch Archive

Birdwatch Note Rating

2023-05-22 18:46:51 UTC - HELPFUL

Rated by Participant: FD8DD0490D9E43C3786EAF220D3E6E467909DF583687E00BC02038E080801BDF
Participant Details

Original Note:

Opposition to marketing tactics using LGBT themes can have "cultural or market power", as seen notably in the recent backlash against Bud Light's marketing stunt involving transgender influencer Dylan Mulvaney which was followed by a 26% decline in domestic sales. https://finance.yahoo.com/news/bud-light-sales-plunged-astonishing-224500212.html

All Note Details

Original Tweet

All Information

  • noteId - 1660527286989492224
  • participantId -
  • raterParticipantId - FD8DD0490D9E43C3786EAF220D3E6E467909DF583687E00BC02038E080801BDF
  • createdAtMillis - 1684781211288
  • version - 2
  • agree - 0
  • disagree - 0
  • helpful - 0
  • notHelpful - 0
  • helpfulnessLevel - HELPFUL
  • helpfulOther - 0
  • helpfulInformative - 0
  • helpfulClear - 1
  • helpfulEmpathetic - 0
  • helpfulGoodSources - 1
  • helpfulUniqueContext - 0
  • helpfulAddressesClaim - 1
  • helpfulImportantContext - 1
  • helpfulUnbiasedLanguage - 1
  • notHelpfulOther - 0
  • notHelpfulIncorrect - 0
  • notHelpfulSourcesMissingOrUnreliable - 0
  • notHelpfulOpinionSpeculationOrBias - 0
  • notHelpfulMissingKeyPoints - 0
  • notHelpfulOutdated - 0
  • notHelpfulHardToUnderstand - 0
  • notHelpfulArgumentativeOrBiased - 0
  • notHelpfulOffTopic - 0
  • notHelpfulSpamHarassmentOrAbuse - 0
  • notHelpfulIrrelevantSources - 0
  • notHelpfulOpinionSpeculation - 0
  • notHelpfulNoteNotNeeded - 0
  • ratingsId - 1660527286989492224FD8DD0490D9E43C3786EAF220D3E6E467909DF583687E00BC02038E080801BDF