Birdwatch Archive

Birdwatch Note Rating

2023-05-22 08:16:19 UTC - NOT_HELPFUL

Rated by Participant: EFBCACCFEE30E305FC8FE467E0831575644CE530513E16305F858E572FA8A2BB
Participant Details

Original Note:

Opposition to marketing tactics using LGBT themes can have "cultural or market power", as seen notably in the recent backlash against Bud Light's marketing stunt involving transgender influencer Dylan Mulvaney which was followed by a 26% decline in domestic sales. https://finance.yahoo.com/news/bud-light-sales-plunged-astonishing-224500212.html

All Note Details

Original Tweet

All Information

  • noteId - 1660527286989492224
  • participantId -
  • raterParticipantId - EFBCACCFEE30E305FC8FE467E0831575644CE530513E16305F858E572FA8A2BB
  • createdAtMillis - 1684743379400
  • version - 2
  • agree - 0
  • disagree - 0
  • helpful - 0
  • notHelpful - 0
  • helpfulnessLevel - NOT_HELPFUL
  • helpfulOther - 0
  • helpfulInformative - 0
  • helpfulClear - 0
  • helpfulEmpathetic - 0
  • helpfulGoodSources - 0
  • helpfulUniqueContext - 0
  • helpfulAddressesClaim - 0
  • helpfulImportantContext - 0
  • helpfulUnbiasedLanguage - 0
  • notHelpfulOther - 0
  • notHelpfulIncorrect - 1
  • notHelpfulSourcesMissingOrUnreliable - 1
  • notHelpfulOpinionSpeculationOrBias - 0
  • notHelpfulMissingKeyPoints - 0
  • notHelpfulOutdated - 0
  • notHelpfulHardToUnderstand - 0
  • notHelpfulArgumentativeOrBiased - 1
  • notHelpfulOffTopic - 0
  • notHelpfulSpamHarassmentOrAbuse - 0
  • notHelpfulIrrelevantSources - 0
  • notHelpfulOpinionSpeculation - 1
  • notHelpfulNoteNotNeeded - 0
  • ratingsId - 1660527286989492224EFBCACCFEE30E305FC8FE467E0831575644CE530513E16305F858E572FA8A2BB