Birdwatch Archive

Birdwatch Note Rating

2023-05-22 15:54:05 UTC - NOT_HELPFUL

Rated by Participant: 99E1F5AFED5B83E5AAEFEBFB9AFCE4DB7718D49C2BBAE382526716F61E9C4B2C
Participant Details

Original Note:

Opposition to marketing tactics using LGBT themes can have "cultural or market power", as seen notably in the recent backlash against Bud Light's marketing stunt involving transgender influencer Dylan Mulvaney which was followed by a 26% decline in domestic sales. https://finance.yahoo.com/news/bud-light-sales-plunged-astonishing-224500212.html

All Note Details

Original Tweet

All Information

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  • participantId -
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  • version - 2
  • agree - 0
  • disagree - 0
  • helpful - 0
  • notHelpful - 0
  • helpfulnessLevel - NOT_HELPFUL
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  • helpfulGoodSources - 0
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  • helpfulAddressesClaim - 0
  • helpfulImportantContext - 0
  • helpfulUnbiasedLanguage - 0
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  • notHelpfulIncorrect - 1
  • notHelpfulSourcesMissingOrUnreliable - 0
  • notHelpfulOpinionSpeculationOrBias - 0
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  • notHelpfulHardToUnderstand - 0
  • notHelpfulArgumentativeOrBiased - 1
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  • notHelpfulSpamHarassmentOrAbuse - 0
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  • notHelpfulOpinionSpeculation - 1
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  • ratingsId - 166052728698949222499E1F5AFED5B83E5AAEFEBFB9AFCE4DB7718D49C2BBAE382526716F61E9C4B2C