Birdwatch Archive

Birdwatch Note Rating

2023-05-27 01:40:37 UTC - NOT_HELPFUL

Rated by Participant: 481BF0C6C4A9029E0F8A5BB41A4CE8540BAF0A9459E7C8F48D82313AC08624EB
Participant Details

Original Note:

Opposition to marketing tactics using LGBT themes can have "cultural or market power", as seen notably in the recent backlash against Bud Light's marketing stunt involving transgender influencer Dylan Mulvaney which was followed by a 26% decline in domestic sales. https://finance.yahoo.com/news/bud-light-sales-plunged-astonishing-224500212.html

All Note Details

Original Tweet

All Information

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  • participantId -
  • raterParticipantId - 481BF0C6C4A9029E0F8A5BB41A4CE8540BAF0A9459E7C8F48D82313AC08624EB
  • createdAtMillis - 1685151637477
  • version - 2
  • agree - 0
  • disagree - 0
  • helpful - 0
  • notHelpful - 0
  • helpfulnessLevel - NOT_HELPFUL
  • helpfulOther - 0
  • helpfulInformative - 0
  • helpfulClear - 0
  • helpfulEmpathetic - 0
  • helpfulGoodSources - 0
  • helpfulUniqueContext - 0
  • helpfulAddressesClaim - 0
  • helpfulImportantContext - 0
  • helpfulUnbiasedLanguage - 0
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  • notHelpfulSourcesMissingOrUnreliable - 0
  • notHelpfulOpinionSpeculationOrBias - 0
  • notHelpfulMissingKeyPoints - 1
  • notHelpfulOutdated - 0
  • notHelpfulHardToUnderstand - 0
  • notHelpfulArgumentativeOrBiased - 0
  • notHelpfulOffTopic - 0
  • notHelpfulSpamHarassmentOrAbuse - 0
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  • notHelpfulOpinionSpeculation - 0
  • notHelpfulNoteNotNeeded - 1
  • ratingsId - 1660527286989492224481BF0C6C4A9029E0F8A5BB41A4CE8540BAF0A9459E7C8F48D82313AC08624EB