Birdwatch Archive

Birdwatch Note Rating

2023-03-11 14:44:36 UTC - HELPFUL

Rated by Participant: 8487591E4463E8B3C6534E72CFE0A65EF3CB7E3D44909BE7BC836654952C5C3B
Participant Details

Original Note:

75%-88% of the ad money pharma spends is on media advertisements. Pharma does not account for 75% of total media advertisements. For the first six months of 2022, the pharma industry spent $5.5 billion on ads. Media ad revenue in the U.S. is $343.45 billion https://www.statista.com/statistics/953104/pharma-industry-tv-ad-spend-us/#:~:text=In%202020%2C%20the%20pharmaceutical%20industry,of%20the%20total%20ad%20spend. https://www.statista.com/topics/5052/television-advertising-in-the-us/#topicHeader__wrapper https://www.fiercepharma.com/marketing/pharma-ad-spending-just-1-year-slow-move-away-tv-and-digital-continues

All Note Details

Original Tweet

All Information

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  • participantId - 8487591E4463E8B3C6534E72CFE0A65EF3CB7E3D44909BE7BC836654952C5C3B
  • raterParticipantId -
  • createdAtMillis - 1678545876815
  • version - 2
  • agree - 0
  • disagree - 0
  • helpful - 0
  • notHelpful - 0
  • helpfulnessLevel - HELPFUL
  • helpfulOther - 1
  • helpfulInformative - 0
  • helpfulClear - 1
  • helpfulEmpathetic - 0
  • helpfulGoodSources - 1
  • helpfulUniqueContext - 0
  • helpfulAddressesClaim - 1
  • helpfulImportantContext - 1
  • helpfulUnbiasedLanguage - 1
  • notHelpfulOther - 0
  • notHelpfulIncorrect - 0
  • notHelpfulSourcesMissingOrUnreliable - 0
  • notHelpfulOpinionSpeculationOrBias - 0
  • notHelpfulMissingKeyPoints - 0
  • notHelpfulOutdated - 0
  • notHelpfulHardToUnderstand - 0
  • notHelpfulArgumentativeOrBiased - 0
  • notHelpfulOffTopic - 0
  • notHelpfulSpamHarassmentOrAbuse - 0
  • notHelpfulIrrelevantSources - 0
  • notHelpfulOpinionSpeculation - 0
  • notHelpfulNoteNotNeeded - 0
  • ratingsId - 16342783056281477168487591E4463E8B3C6534E72CFE0A65EF3CB7E3D44909BE7BC836654952C5C3B